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Photographic Print : Lever Brothers Advertisement, Lux

Lever Brothers Advertisement, Lux




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Lever Brothers Advertisement, Lux

An illustrated advertisement for Lever Brothers Limited, promoting Lux, a product for washing dainty fabrics, a box of which can be seen in the hand of the central woman in the picture, alongside some maids holding some materials, the shepherd girl mascot is sat at the bottom of the page, smiling, holding her crook upon which the sign reads, Wont Shrink Woollens. Date: circa 1918

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32256770

© CLM Archive Collection / Mary Evans

Alongside Bottom Brothers Crook Dainty Fabrics Lever Maids Mascot Materials Product Promoting Reads Shepherd Shrink Sunlight Washing Woollens Volume


10"x8" Photo Print

Step back in time with our captivating selection from the Media Storehouse range of Photographic Prints. This mesmerizing image, titled "Lever Brothers Advertisement, Lux" from the March of the Women Collection, brings a nostalgic charm to any space. Witness the central woman, holding a box of Lux soap, immersed in an illustrated advertisement for Lever Brothers Limited, promoting their dainty fabric washing product. This stunning print, sourced from Mary Evans Prints Online, is not only a beautiful addition to your home décor but also a testament to the power of advertising history. Revisit the past and add a touch of vintage elegance to your living space with our Media Storehouse Photographic Prints.

Photo prints are produced on Kodak professional photo paper resulting in timeless and breath-taking prints which are also ideal for framing. The colors produced are rich and vivid, with accurate blacks and pristine whites, resulting in prints that are truly timeless and magnificent. Whether you're looking to display your prints in your home, office, or gallery, our range of photographic prints are sure to impress. Dimensions refers to the size of the paper in inches.

Our Photo Prints are in a large range of sizes and are printed on Archival Quality Paper for excellent colour reproduction and longevity. They are ideal for framing (our Framed Prints use these) at a reasonable cost. Alternatives include cheaper Poster Prints and higher quality Fine Art Paper, the choice of which is largely dependant on your budget.

Estimated Product Size is 20.3cm x 25.4cm (8" x 10")

These are individually made so all sizes are approximate

Artwork printed orientated as per the preview above, with landscape (horizontal) or portrait (vertical) orientation to match the source image.


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EDITORS COMMENTS
This advertisement for Lever Brothers Limited, circa 1918, prominently features their popular product, Lux, designed for washing delicate fabrics. The central image showcases a woman, holding a box of Lux in her hand, surrounded by maids, each attending to various materials. The tranquil setting, with the sunlight streaming in through an open window overlooking a picturesque port, adds to the serene atmosphere. At the bottom of the page, the beloved Shepherd Girl mascot sits contentedly, her crook resting on her lap. The sign attached to her crook reads, "Won't Shrink Woollens," assuring customers of the product's ability to maintain the integrity of their woolens during the washing process. The colorful and intricately illustrated advertisement, taken from the April volume of a magazine, showcases the attention to detail and artistry that was common in advertising during this era. The use of the Shepherd Girl mascot, who had been a fixture in Lever Brothers' marketing since the late 1800s, added a sense of familiarity and trust to the brand. Overall, this advertisement effectively conveys the message of Lux as a gentle and effective solution for washing dainty fabrics, while also evoking a sense of calm and relaxation.

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