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Framed Print : Lever Brothers Advertisement, Lux
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Lever Brothers Advertisement, Lux
An illustrated advertisement for Lever Brothers Limited, promoting Lux, a product for washing dainty fabrics, a box of which can be seen in the hand of the central woman in the picture, alongside some maids holding some materials, the shepherd girl mascot is sat at the bottom of the page, smiling, holding her crook upon which the sign reads, Wont Shrink Woollens. Date: circa 1918
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32256770
© CLM Archive Collection / Mary Evans
Alongside Bottom Brothers Crook Dainty Fabrics Lever Maids Mascot Materials Product Promoting Reads Shepherd Shrink Sunlight Washing Woollens Volume
12"x10" Modern Frame
Step back in time with our exquisite Framed Prints from the Media Storehouse collection, featuring the captivating "Lever Brothers Advertisement, Lux" by the March of the Women Collection from Mary Evans Prints Online. This timeless image showcases a vintage advertisement for Lever Brothers Limited, promoting their luxurious fabric wash, Lux. The central woman in the picture holds a box of this iconic product, adding a touch of nostalgia to your decor. Our high-quality framed prints are meticulously crafted to preserve the intricate details of this fascinating piece of history, making it a perfect addition to any home or office space. Bring a piece of the past into your present with Media Storehouse Framed Prints.
10x8 Print in an MDF Wooden Frame with 180 gsm Satin Finish Paper. Glazed using shatter proof thin plexi glass. Frame thickness is 1 inch and depth 0.75 inch. Fluted cardboard backing held with clips. Supplied ready to hang with sawtooth hanger and rubber bumpers. Spot clean with a damp cloth. Packaged foam wrapped in a card.
Contemporary Framed and Mounted Prints - Professionally Made and Ready to Hang
Estimated Image Size (if not cropped) is 25.4cm x 25.4cm (10" x 10")
Estimated Product Size is 25.4cm x 30.5cm (10" x 12")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with landscape (horizontal) or portrait (vertical) orientation to match the source image.
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EDITORS COMMENTS
This advertisement for Lever Brothers Limited, circa 1918, prominently features their popular product, Lux, designed for washing delicate fabrics. The central image showcases a woman, holding a box of Lux in her hand, surrounded by maids, each attending to various materials. The tranquil setting, with the sunlight streaming in through an open window overlooking a picturesque port, adds to the serene atmosphere. At the bottom of the page, the beloved Shepherd Girl mascot sits contentedly, her crook resting on her lap. The sign attached to her crook reads, "Won't Shrink Woollens," assuring customers of the product's ability to maintain the integrity of their woolens during the washing process. The colorful and intricately illustrated advertisement, taken from the April volume of a magazine, showcases the attention to detail and artistry that was common in advertising during this era. The use of the Shepherd Girl mascot, who had been a fixture in Lever Brothers' marketing since the late 1800s, added a sense of familiarity and trust to the brand. Overall, this advertisement effectively conveys the message of Lux as a gentle and effective solution for washing dainty fabrics, while also evoking a sense of calm and relaxation.
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