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New Worker - Fisher & Ludlows, Tipton
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New Worker - Fisher & Ludlows, Tipton
A photograph taken for an advertisement for the Daily Mirror of the type of New Worker the paper was trying to attract into its readership. The lady worker at Fisher & Ludlows demonstration plant at Tipton, Birmingham types out an order acknowledgement form. Less manual labour - more highly skilled technicians. Photograph by Heinz Zinram Date: Early 1950s
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Media ID 4438173
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10282700
Automation Birmingham Computers Demonstration Employment Fisher Future Futuristic Heinz Machinery Skilled Tipton Typing Typist Vision Work Force Work Place Worker Zinram
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EDITORS COMMENTS
In this evocative photograph from the early 1950s, a determined and focused woman sits at her typewriter in the Fisher & Ludlows demonstration plant at Tipton, Birmingham. The scene, captured by renowned photographer Heinz Zinram for an advertisement in the Daily Mirror, offers a glimpse into the future of industry and employment. The woman's role as a typist may seem mundane by today's standards, but at the time, this image represented the transition from manual labor to more highly skilled technicians. The caption "Less manual labour - more highly skilled technicians" underscores the forward-thinking vision of the Daily Mirror and the broader industrial landscape. The background of the photograph reveals a futuristic factory setting, with rows of machinery humming in the background. The use of advanced technology, such as computers and automation, was becoming increasingly common in factories, and this photograph showcases the integration of these innovations into the workforce. The image also highlights the changing role of women in the workforce. Women, like the one in the photograph, were becoming more common in industrial settings, and their skillset was expanding beyond traditional roles. The photograph serves as a reminder of the historical significance of this period in industrial history, when the future was being shaped by technological advancements and the evolving workforce. Heinz Zinram's photograph captures the essence of the era, offering a fascinating glimpse into the past while also hinting at the exciting possibilities of the future. The image invites us to reflect on the ways in which technology has shaped the industrial landscape and the role of workers within it.
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