Home > Europe > United Kingdom > England > London > Fashion
New clothes from old discards, 1942
Wall Art and Photo Gifts from Mary Evans Picture Library
New clothes from old discards, 1942
New clothes from old discards. Tips for fashion and dressing well in wartime from Britannia & Eve, May 1942. Date: 1942
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 23361610
© Illustrated London News Ltd/Mary Evans
FEATURES IN THESE COLLECTIONS
> Europe
> United Kingdom
> England
> London
> Fashion
> Mary Evans Prints Online
> New Images August 2021
EDITORS COMMENTS
Amidst the challenges and hardships of wartime, the spirit of resourcefulness and creativity shone brightly in the fashion world. This image from the May 1942 issue of Britannia & Eve showcases the transformation of old discards into new clothes, offering inspiration and practical tips for women during World War II. The 1940s were marked by rationing and scarcity, making it essential for individuals to make the most of their resources. In this photograph, we see a variety of garments skillfully reimagined from previously worn items. A worn-out coat is transformed into a stylish jacket, while a simple blouse is given new life as a chic top. The creativity extends to accessories, with a belt fashioned from a scarf and a hat adorned with flowers. The caption accompanying this photograph encourages women to embrace their resourcefulness and creativity, suggesting that they "make the most of their clothes" and "keep them in good repair." It also offers tips on how to dye fabric, patch holes, and even how to turn a man's shirt into a blouse. Despite the harsh realities of wartime, this image serves as a reminder of the power of ingenuity and the importance of making the most of what one has. The women in this photograph exude confidence and elegance, demonstrating that even in the most challenging of circumstances, fashion and style could still thrive.
MADE IN THE USA
Safe Shipping with 30 Day Money Back Guarantee
FREE PERSONALISATION*
We are proud to offer a range of customisation features including Personalised Captions, Color Filters and Picture Zoom Tools
SECURE PAYMENTS
We happily accept a wide range of payment options so you can pay for the things you need in the way that is most convenient for you
* Options may vary by product and licensing agreement. Zoomed Pictures can be adjusted in the Cart.
