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Wartime fashion section, Britannia and Eve, 1940
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Wartime fashion section, Britannia and Eve, 1940
Fashion editorial for the forthcoming Spring embellished by four drawings of women wearing daytime jacket dresses designed by famous designers. The items reproduced include a slim-fitting dress and royal velvet jacket by Rahvis, a coat and dress in fine wool fabric by Lachasse, a woollen blue dress and jacket by Victor Stiebel and a thick tie-silk suit by Norman Hartnell. Date: 1940
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Media ID 14241416
© Illustrated London News Ltd/Mary Evans
Designer Designers Dresses Editorial Garments Hartnell Jackets Outfit Outfits Spring Stiebel Suits Wear
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Amidst the tumultuous backdrop of World War II, fashion continued to evolve, albeit in a more practical and subdued manner. This wartime fashion editorial from 1940, titled "Britannia and Eve," showcases four stunning daytime jacket dresses designed by some of the era's most renowned designers. The first outfit features a sleek, slim-fitting dress and a royal velvet jacket by Rahvis. The velvet fabric, a luxurious and opulent choice, adds a touch of elegance and sophistication, while the streamlined silhouette embodies the utilitarian spirit of the times. The second ensemble showcases a coat and dress in fine wool fabric by Lachasse. The coat's belted waist and full skirt create an hourglass shape, while the dress beneath adds a pop of color with its floral print. This outfit strikes a perfect balance between style and functionality. Next, we have a woollen blue dress and jacket by Victor Stiebel. The classic A-line silhouette of the dress is accentuated by the belted waist, while the jacket's notch lapels and peplum detail add a touch of femininity. The blue color is both soothing and timeless. Lastly, we have a thick tie-silk suit by Norman Hartnell. The suit's bold patterns and rich silk fabric exude glamour and luxury, making it a standout piece even in the midst of wartime austerity. The tie-silk fabric also offered a practical solution, as it was lightweight and easy to wear in the heat of the war's Mediterranean campaigns. These stunning designs demonstrate how fashion adapted to the challenges of wartime, with designers like Rahvis, Lachasse, Stiebel, and Hartnell continuing to push the boundaries of style and creativity, even in the most trying of times.
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