Fine Art Print : Advert for Viyella dress by Digby Morton, 1941
Fine Art Prints From Mary Evans Picture Library
Advert for Viyella dress by Digby Morton, 1941
Advertisement for Viyella frocks designed by Digby Morton during the Second World War. The advert urges women to find time to be gay and that Viyella wears tirelessly and washes like a kittens ear.
1941
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14246662
© Mary Evans Picture Library
1941 Advertisements Adverts Bright Check Checked Digby Dresses Fabric Frock Frocks Haired Headscarf Jolly Modelling Morton Plaid Redhead Stylish Textiles Viyella
20"x16" (+3" Border) Fine Art Print
Step back in time with our exquisite range of Fine Art Prints from Mary Evans Picture Library. This captivating advertisement for Viyella dresses, designed by Digby Morton during the Second World War, invites women to find joy and happiness amidst the challenges of the era. Featuring the elegant and timeless design of the Viyella frocks, this print showcases the enduring appeal of vintage fashion. With its soft, classic lines and the promise that Viyella wears tirelessly and washes like a kitten's ear, this print is a must-have for any collection of historical fashion or home decor. Add a touch of nostalgia to your space with this beautiful Fine Art Print from Media Storehouse.
20x16 image printed on 26x22 Fine Art Rag Paper with 3" (76mm) white border. Our Fine Art Prints are printed on 300gsm 100% acid free, PH neutral paper with archival properties. This printing method is used by museums and art collections to exhibit photographs and art reproductions.
Our fine art prints are high-quality prints made using a paper called Photo Rag. This 100% cotton rag fibre paper is known for its exceptional image sharpness, rich colors, and high level of detail, making it a popular choice for professional photographers and artists. Photo rag paper is our clear recommendation for a fine art paper print. If you can afford to spend more on a higher quality paper, then Photo Rag is our clear recommendation for a fine art paper print.
Estimated Image Size (if not cropped) is 36.5cm x 50.8cm (14.4" x 20")
Estimated Product Size is 55.9cm x 66cm (22" x 26")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
EDITORS COMMENTS
Amidst the turbulent backdrop of the Second World War, a splash of brightness and joy emerges in this 1941 advertisement for Viyella frocks designed by Digby Morton. The ad urges women to find time to be "gay" amidst the challenges of wartime, encouraging them to don these stylish and cheerful dresses. The model, with her red hair cascading down her shoulders, exudes a sense of playfulness and charm as she poses confidently in a Viyella check dress. The plaid pattern, reminiscent of a kitten's ear, adds to the jolly and bright atmosphere of the advertisement. Viyella, a British fabric and textile company, was renowned for producing high-quality, durable textiles. The advertisement boasts that Viyella wears tirelessly and washes like a kitten's ear, making it an ideal choice for women during a time when resources were scarce and practicality was key. The Viyella frocks, with their classic 1940s style, offer a glimmer of hope and happiness during the trying times of the war. The headscarf adorned with a floral pattern adds a feminine touch to the ensemble, completing the look and adding to the overall charm of the advertisement. This advertisement is a testament to the power of fashion to uplift and inspire, even in the most challenging of times. The Viyella frocks designed by Digby Morton serve as a reminder that even in the midst of adversity, there is always room for a little joy and brightness in our lives.
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