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Sunlight Soap, advertisement (chromolitho)
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Sunlight Soap, advertisement (chromolitho)
7153643 Sunlight Soap, advertisement (chromolitho) by English School, (19th century); Private Collection; (add.info.: Sunlight Soap, advertisement late 19th or early 20th century.); Look and Learn / Valerie Jackson Harris Collection
Media ID 24680896
© Look and Learn / Valerie Jackson Harris Collection / Bridgeman Images
Aging Brand Brands Clean Clean Up Cleaner Cleaners Cleaning Cleanliness Dirty Laundry Doing The Laundry Domestic Chore Domestic Chores Domestic Life Domestic Science Domestic Task Domestic Tasks Home Industries Home Work Housewifery Housework Laundry Laundry Day Misogyny Outer Space Run Down Sexism Sexist Soap Space Spring Clean Spring Cleaning Sun Light Sun Rays Sunbeams Sunny Sunrays Suns Sunshine Wash Washing Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Gents Little Boys Physical Health Summer Clothes Young Boy
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EDITORS COMMENTS
This vibrant chromolitho print captures a captivating advertisement for Sunlight Soap, dating back to the late 19th or early 20th century. The image showcases a scene of domestic bliss as a woman, accompanied by a young boy, diligently tackles her laundry day chores. The artwork emanates an aura of nostalgia and depicts the daily struggles faced by households during that era. The illustration highlights the significance of Sunlight Soap in maintaining cleanliness and hygiene within homes. Its bright colors and attention to detail bring life to this historic moment, emphasizing the brand's commitment to providing effective cleaning solutions. However, beneath its charming facade lies an underlying commentary on gender roles and societal expectations prevalent at the time. The portrayal of women as solely responsible for housework reinforces traditional stereotypes while disregarding their multifaceted capabilities beyond domestic tasks. Despite these nuances, this piece serves as a testament to the evolution of advertising techniques throughout history. It offers us insight into how products were marketed in earlier times and invites contemplation on how far we have come in challenging gender norms. Preserved within private collections like Valerie Jackson Harris Collection, this lithograph reminds us not only of our past but also prompts reflection on progress made towards equality since then.
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