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Leipzigs great advertisement parade, Leipzig, Germany, 1922
Leipzigs great advertisement parade, Leipzig, Germany, 1922. From Peoples of All Nations, Their Life Today and the Story of Their Past, volume IV: Georgia to Italy, edited by JA Hammerton and published by the Educational Book Company (London, 1922)
Heritage Images features heritage image collections
Media ID 14939394
© The Print Collector / Heritage-Images
Advert Advertisement Advertising Hoarding Alcohol Banners Beer Bottle Bottles Hammerton J A Hammerton Ja Hammerton Lager Leipzig Parade Peoples Of All Nations Placard Procession Rambling Saxony Beer Bottle Print Collector7
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Leipzig's Great Advertisement Parade, Leipzig, Germany, 1922
EDITORS COMMENTS
. This print captures the essence of Leipzig's vibrant advertising culture in the early 20th century. The streets of this German city come alive with a procession of people from all walks of life, proudly showcasing their nation's love for beer and lager. As you delve into this snapshot from history, your eyes are drawn to the multitude of banners and placards that adorn every inch of available space. Each one represents a different brand or brewery, competing for attention amidst the sea of revelers. The air is filled with excitement as onlookers marvel at the creativity displayed in these larger-than-life advertisements. The diverse crowd adds to the charm of this scene; men and women dressed in traditional costumes representing various European countries mingle together harmoniously. It is a celebration not only of beer but also an ode to cultural diversity. Amidst all this commotion stands a lone figure holding up a book titled "Peoples of All Nations". This symbolic gesture reminds us that even amidst commercialism, there is room for literature and education. Leipzig's Great Advertisement Parade serves as both a historical document and an artistic masterpiece. It transports us back to an era when advertising was more than just selling products – it was about creating spectacle and fostering community spirit. Let this image take you on a journey through time, where flags fluttered proudly above bustling streets lined with bottles bearing promises waiting to be fulfilled.
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