Advertising Poster for the Rubber trust. USSR. Moscow, 1929
Wall Art and Photo Gifts from Heritage Images
Advertising Poster for the Rubber trust. USSR. Moscow, 1929
Advertising Poster for the Rubber trust. USSR. Moscow, 1929. Found in the Collection of Russian State Library, Moscow
Heritage Images features heritage image collections
Media ID 14902240
Communication Design Kravchenko Marketing Promotion Soviet Political Agitation Art Tires Tyres Vehicle Vehicles Colour Lithograph Graphic Design Motor Car Poster And Graphic Design
EDITORS COMMENTS
Caption: This print showcases an iconic advertising poster for the Rubber Trust in Moscow, USSR, dating back to 1929. The image is part of the esteemed Collection of Russian State Library in Moscow and offers a glimpse into the vibrant world of Soviet political agitation art. The poster's striking design features a sleek motor car at its center, symbolizing progress and modernity. This powerful visual representation aims to promote the Rubber Trust's products, specifically tires or tyres for automobiles. Created by Dmitry Kravchenko towards the end of the 1920s, this fine example of graphic design employs vivid colors and skillful lithography techniques to captivate viewers' attention. Beyond its commercial purpose, this artwork serves as a testament to the innovative communication designs prevalent during that era. It reflects both artistic creativity and propaganda efforts employed by Soviet authorities to shape public opinion through visual media. The Rubber Trust advertisement demonstrates how marketing strategies were utilized within a broader context of promoting industrial development under Soviet rule. By highlighting technological advancements in transportation and emphasizing domestic production capabilities, it aimed to inspire national pride among citizens while boosting sales for rubber-based products. This historic photograph preserves an important piece of Russia's cultural heritage – an emblematic artifact from a time when art merged with politics in pursuit of societal transformation and economic growth.
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