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Sponsorship is an agreement between two parties, in which one party provides financial or other support to another
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Sponsorship is an agreement between two parties, in which one party provides financial or other support to another, and is a form of marketing that involves the exchange of money or goods for promotional activities. Sponsorships can be used to promote a brand, product, event, or cause, and are often seen in sports and entertainment events, but they can also be used in other areas such as education and charity work. Sponsorships provide companies with an opportunity to reach a large audience and build brand recognition while supporting worthwhile causes. In return for their investment, sponsors receive exposure through advertising opportunities and access to exclusive events.