Home > Europe > United Kingdom > England > London > Related Images
Selfridges, London - Writing Room and Lounge
Wall Art and Photo Gifts from Mary Evans Picture Library
Selfridges, London - Writing Room and Lounge
Selfridges & Co, Oxford Street, London - Writing Room and Lounge. Founded by American-born retail magnate Harry Gordon Selfridge (1858 - 1947), the Flagship store in Oxford Street was opened in 1909. Selfridge was an innovator in the fields of marketing and advertising, creating a complete shopping environment of enjoyment as opposed to mere functionality. The perfume section was placed front centre (still in evidence in every department store today), merchandise was placed on open display and the store was backed with direct and widely-visible advertising campaigns. This set of cards is a fine example! The London store was designed by Daniel Burnham
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 4435369
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10282115
Department Lounge Oxford Retail Selfridge Selfridges Shopping Store
EDITORS COMMENTS
Step into the elegant world of Selfridges & Co., Oxford Street, London, as depicted in this photograph of the Writing Room and Lounge. Established in 1909 by American-born retail pioneer Harry Gordon Selfridge, this iconic store was a trailblazer in the realms of marketing and advertising, revolutionizing the shopping experience from mere functionality to an enjoyable journey. Selfridge, a visionary in his field, introduced innovative concepts such as placing the perfume section at the store's center (a practice still prevalent today), open merchandise displays, and widespread advertising campaigns. The London flagship store, designed by Daniel Burnham, was a testament to Selfridge's vision of creating an immersive shopping environment that captivated the senses and inspired customers. The Writing Room and Lounge, a serene and sophisticated space within the store, offers a glimpse into the opulence and elegance of the early 20th century. With its plush seating, ornate decor, and inviting ambiance, it served as the perfect retreat for shoppers to rest, write letters, and reflect on their purchases. This photograph, a stunning reminder of the rich history of Selfridges, invites us to imagine the stories of the countless visitors who have passed through its doors over the past century. As we admire the intricate details of the room, from the ornate fireplace to the elegant writing desks, we are transported back in time to an era of luxury and refinement. The Writing Room and Lounge at Selfridges & Co., Oxford Street, London, stands as a testament to the enduring legacy of Harry Gordon Selfridge and his groundbreaking approach to retail.
MADE IN THE USA
Safe Shipping with 30 Day Money Back Guarantee
FREE PERSONALISATION*
We are proud to offer a range of customisation features including Personalised Captions, Color Filters and Picture Zoom Tools
SECURE PAYMENTS
We happily accept a wide range of payment options so you can pay for the things you need in the way that is most convenient for you
* Options may vary by product and licensing agreement. Zoomed Pictures can be adjusted in the Cart.
