Home > Popular Themes > Recruitment
WWI Poster, Go! Its Your Duty Lad, Join Today
Wall Art and Photo Gifts from Mary Evans Picture Library
WWI Poster, Go! Its Your Duty Lad, Join Today
Go! Its your duty lad. Join today. British WWI recruitment poster depicting a mother persuading her son to join the war effort. Date: 1915
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14185467
© Mary Evans Picture Library/Onslow Auctions Limited
Beseeching Duty Effort Guilt Join Patriotic Patriotism Persuading Persuasion Psychological Recruitment Shame Today
FEATURES IN THESE COLLECTIONS
> Popular Themes
> Recruitment
Go! Its Your Duty, Lad. Join Today.
EDITORS COMMENTS
This powerful and poignant British World War I recruitment poster from 1915, depicts a mother with tearful eyes, earnestly pleading with her son to enlist in the army. Dressed in a simple, brown, turn-of-the-century working-class outfit, she clutches her son's hand, her face etched with a mixture of guilt, shame, and determination. The orange and brown colors of the poster add to the sense of urgency and the raw emotion of the scene. The poster's tagline, "Go! Its your duty, lad. Join today," is a call to action, emphasizing the importance of individual responsibility and duty to country during wartime. The image of a mother's persuasion is a common theme in recruitment posters of the era, as families played a significant role in shaping the decisions of young men regarding military service. This vintage poster is a testament to the psychological tactics used during wartime to encourage enlistment. The use of guilt and shame, as well as the appeal to patriotism and duty, were effective methods employed by governments to mobilize their populations for war. The image of a mother's love and concern for her son also served to humanize the war effort and make it more relatable to the public. The historical significance of this poster lies in its ability to capture the emotional intensity and the societal pressures that influenced young men to join the war effort during World War I. It serves as a reminder of the sacrifices made by individuals during times of conflict and the powerful role that family and community can play in shaping our decisions.
MADE IN THE USA
Safe Shipping with 30 Day Money Back Guarantee
FREE PERSONALISATION*
We are proud to offer a range of customisation features including Personalised Captions, Color Filters and Picture Zoom Tools
SECURE PAYMENTS
We happily accept a wide range of payment options so you can pay for the things you need in the way that is most convenient for you
* Options may vary by product and licensing agreement. Zoomed Pictures can be adjusted in the Cart.
