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WW1 poster, Americas food pledge
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WW1 poster, Americas food pledge
Poster, Americas food pledge, 20 million tons, save food. US Food Administration.
circa 1918
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Media ID 14376310
© Mary Evans Picture Library/Onslow Auctions Limited
Administration Allied Allies Cereal Cereals Effort Million Pledge Promise Save Supplies Supply Tons Wheat
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This powerful and evocative WWI poster, titled "America's Food Pledge," was produced by the US Food Administration in 1918, during a critical period of the First World War when the Allied forces in Europe were facing food shortages. The poster, which features a diverse group of Americans from various ethnic backgrounds, including a Black farmer, a White farmer, and a Red (Native American) farmer, all pledging to contribute 20 million tons of food supplies to the war effort, underscores the unity and collective spirit of the American people during this time. The image of the farmers, each holding symbols of their produce - wheat sheaves, cornucopia, and baskets of cereals - emphasizes the importance of agriculture and food production in supporting the war effort and helping to feed the Allied troops and civilians in Europe. The poster's bold typography and striking use of color and composition effectively convey the urgency and gravity of the situation, making it an iconic representation of American patriotism and sacrifice during WWI.
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