Watneys Happy Families - card back design
Wall Art and Photo Gifts from Mary Evans Picture Library
Watneys Happy Families - card back design
Watneys Happy Families - card back design.
circa 1930
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14387205
© Mary Evans Picture Library
Barrel Barrels Beer Brewery Combe Families Promotion Promotional Reid Watney Watneys
EDITORS COMMENTS
1. Title: "Watneys Happy Families: A Glance into the Past through the 1930s Card Back Design" This image showcases the iconic Watneys Happy Families card back design from the 1930s, a captivating piece of marketing history from the bygone era of the 1930s. The design, which features a lively scene of jovial families gathered around barrels of beer, is an intriguing blend of humor, warmth, and the spirit of camaraderie. The central focus of the image is the towering red barrels, emblazoned with the distinctive Watneys logo, which stands proudly at the center. Surrounding the barrels are groups of cheerful families, each one engaged in various activities that reflect the joy and warmth of togetherness. A father plays a violin for his family, while another family enjoys a picnic in the sun. Children play games, and couples share a laugh, all while the backdrop of the brewery adds an element of industry and tradition. The design, created by the renowned Combe Reid & Partners, was part of a promotional campaign by the Watneys Brewery to engage consumers and create a sense of community around their brand. The card game, which was a popular pastime during the 1930s, provided an excellent platform for this marketing strategy, allowing families to connect over a shared love for Watneys beer and the spirit of happiness it represented. This image offers a fascinating glimpse into the past, providing a unique insight into the social norms, values, and aesthetics of the 1930s. The Watneys Happy Families card back design is not only a testament to the power of marketing but also a reminder of the enduring appeal of the simple pleasures of family, togetherness, and a good beer.
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