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Union Jack Club fundraising advertisement, WW1
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Union Jack Club fundraising advertisement, WW1
Advertisement in The Sphere, asking for donations towards an extension to the Union Jack Club of Waterloo Road, London during the First World War. The Union Jack Club was founded in 1907 as a place for servicemen of all nationalities to stay while in London. The appeal mentions that though the club had 355 bedrooms, it accommodated 800 men every night. Illustration shows the smoke-room of the club with soldiers and sailors pictured relaxing and playing board games among the haze of pipe and cigarette smoke. Date: 1916
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Media ID 14166392
© Illustrated London News Ltd/Mary Evans
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> Historic
> World War I and II
> Soldiers
EDITORS COMMENTS
This evocative advertisement from The Sphere, dated 1916, calls for donations towards an extension of the Union Jack Club located on Waterloo Road in London. Founded in 1907, the Union Jack Club was a unique institution that provided accommodation for servicemen of all nationalities during their leave from the frontlines of the First World War. With 355 bedrooms, the club managed to house an impressive 800 men every night, a testament to its importance as a home away from home for thousands of soldiers and sailors. The illustration accompanying the appeal depicts the club's smoke-room, where men can be seen relaxing and enjoying some leisure time amidst the haze of pipe and cigarette smoke. The scene is a poignant reminder of the camaraderie and shared experiences that defined the lives of these brave individuals during the war. The Union Jack Club played a vital role in providing a place for servicemen to unwind and reconnect with their families and friends during their brief periods of respite from the horrors of the battlefield. The appeal underscores the urgent need for an extension to accommodate the growing number of servicemen seeking refuge and companionship in the heart of London. This advertisement is a powerful reminder of the sacrifices made by servicemen during the First World War and the crucial role that organizations like the Union Jack Club played in supporting them during their time off the battlefield.
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