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Tailor-made summer frocks from London salons, 1927

Tailor-made summer frocks from London salons, 1927


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Tailor-made summer frocks from London salons, 1927

Tailor-made summer frocks invade London salons this summer from Sara Cameron and Thomas of Brook Street Date: 1927

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 14237212

© Mary Evans / Jazz Age Club Collection

Brook Cameron Couture Frocks Invade Salons Sara Tailor 1927 Made


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> Arts > Literature > Magazines

> Europe > United Kingdom > England > London > Fashion


EDITORS COMMENTS
1. Title: "Tailor-made Summer Frocks Invade London Salons: A 1927 Fashion Revolution" In the vibrant and dynamic year of 1927, London's fashion scene was abuzz with the latest trends that were taking the world by storm. Among these trends, the tailor-made summer frocks, crafted by the renowned designers Sara Cameron and Thomas of Brook Street, had become the talk of the town. This image, taken from the pages of Eve magazine, showcases the exquisite collection that had recently graced the salons of London. The 1920s, also known as the Jazz Age or the Roaring Twenties, was a time of great cultural and social change. Women, in particular, were embracing their newfound freedom and expressing their individuality through their fashion choices. Tailor-made summer frocks were the epitome of this newfound independence. These frocks, which were custom-made to fit each woman's unique body shape, allowed for a more flattering and comfortable fit than the restrictive, ready-to-wear garments of the past. The frocks featured in this photograph exude an air of sophistication and elegance. With their delicate floral patterns, intricate beading, and flowing silhouettes, these frocks were the perfect choice for any summer soiree. The models, with their confident poses and stylish accessories, embody the spirit of the era. Sara Cameron and Thomas of Brook Street were at the forefront of this fashion revolution. Their innovative designs and commitment to quality set them apart from their contemporaries. The success of their tailor-made summer frocks was a testament to their dedication to creating beautiful, functional clothing that empowered women to express their unique personalities. This photograph, a snapshot of a bygone era, serves as a reminder of the transformative power of fashion and the enduring allure of the 1920s. It invites us to appreciate the rich history of couture and the role it continues to play in shaping our cultural identity.

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