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Recruiting on the beach at Southsea, WW1
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Recruiting on the beach at Southsea, WW1
A call to arms. A very persuasive pair of recruiting sergeants, Beattie and Babs, on the beach at Southsea. The pair later appeared on stage at the Southend Hippodrome to continue their campaign. Date: 1914
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Media ID 14148772
© Illustrated London News Ltd/Mary Evans
Babs Bathing Beattie Campaign Pair Patriotic Patriotism Persuasion Persuasive Recruiting Recruitment Sergeants Southend Southsea Swimsuit Swimsuits
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Amidst the tranquil backdrop of Southsea Beach in 1914, two determined recruiting sergeants, Beattie and Babs, embarked on a mission to persuade young men and women to answer the call to arms for the British army during the early stages of the First World War. The pair, with their persuasive demeanor and patriotic fervor, set up a recruiting hut on the sandy shores, using the allure of the seaside as a backdrop to their campaign. The image captures the pair in their element, Beattie with a stern expression and Babs with a more approachable and encouraging one, both dressed in their full recruiting uniforms. The women and girls in swimsuits and the men in bathing costumes add a stark contrast to the seriousness of the situation, yet serve as a reminder that normal life continued amidst the looming threat of war. This photograph is a poignant reminder of the efforts made to recruit soldiers for the front lines during the early days of the First World War. Beattie and Babs' campaign on the beach at Southsea was just one of many such efforts, and their persuasive tactics were soon taken to the stage at the Southend Hippodrome to reach an even larger audience. As the sun sets on the horizon, the recruiting hut on the beach stands as a testament to the sacrifices made by those who answered the call to duty, and the determination of those who worked tirelessly to ensure the British army was well-equipped to face the challenges of the war. This photograph offers a unique glimpse into a pivotal moment in history, and serves as a reminder of the courage and resilience displayed by the British people during a time of great upheaval.
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