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R. C. A. Building, Rockefeller Center, New York City
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R. C. A. Building, Rockefeller Center, New York City
Mini leporello picture in a Rockefeller Greeting envelope showing the R.C.A. Building of the Rockefeller Center, today known as Comcast Building. Date: early 1950
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14404454
© Mary Evans / Pharcide
1950 Center Complex Plaza Rockefeller Sight Sights Skyscraper Skyscrapers Deco
EDITORS COMMENTS
Step back in time with this image of the R.C.A. Building, a stunning architectural masterpiece located in the heart of Rockefeller Center in New York City during the 1950s. This photograph, captured in the early decades of the 20th century, showcases the Art Deco style skyscraper in all its glory. The R.C.A. Building, now known as the Comcast Building, was a symbol of American innovation and design during the 1930s and 1940s. The building's distinctive stepped-back design, with setbacks at every eighth floor, was a groundbreaking architectural feature that allowed for increased floor space and natural light. The building's exterior was adorned with intricate Deco motifs, including stylized sunbursts, geometric patterns, and sleek lines, reflecting the optimistic spirit of the era. Situated at 30 Rockefeller Plaza, the R.C.A. Building was an integral part of the larger Rockefeller Center complex, which also included the iconic Ice Rink and the famous Top of the Rock observation deck. The complex was a hub of cultural and commercial activity, attracting visitors from around the world. This mini leporello print, housed in a Rockefeller Greeting envelope, offers a glimpse into the past, transporting us back to a time when the R.C.A. Building was a symbol of progress and modernity. The photograph captures the essence of a bygone era, inviting us to appreciate the beauty and history of this American icon.
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