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Kolynos toothpaste advertisement by David Wright
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Kolynos toothpaste advertisement by David Wright
Advertisement for Kolynos dental cream, featuring a pin-up girl by David Wright. Date: c.1948
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14130053
© Estate of David Wright/Mary Evans Picture Library
Adverts Cream Dental Pinup Pinups Toothpaste Wright
EDITORS COMMENTS
In this black-and-white photograph, renowned artist David Wright showcases his unique artistic flair in an advertisement for Kolynos dental cream, dating back to the 1940s. The image features a striking pin-up girl, her alluring gaze fixed on the viewer, her vibrant red lips curved into a seductive smile. The contrast between the pristine, white dental cream tube and the bold, sultry pin-up girl is both intriguing and thought-provoking. David Wright, a master of the pin-up art genre, expertly captures the essence of femininity and glamour in this image. The pin-up girl's hourglass figure is accentuated by the strategic placement of her arms, drawing attention to her shapely curves. Her voluminous, curly hair cascades down her back, adding to her seductive allure. The delicate lace fabric of her bra and garter belt, along with her high-heeled shoes, further emphasize her femininity. The Kolynos dental cream tube, with its sleek design and bold logo, sits prominently in the foreground of the image. The contrasting textures of the smooth, glossy tube and the rough, textured fabric of the pin-up girl's dress create a visually striking composition. The tagline "Kolynos Dental Cream: For a Brighter Smile" is subtly integrated into the image, reminding viewers of the product's benefits while maintaining the focus on the alluring pin-up girl. This advertisement, a captivating blend of art and commerce, offers a glimpse into the cultural landscape of the 1940s. The pin-up girl, a symbol of feminine beauty and desire, was a common motif in advertising during this era. David Wright's skillful execution of this advertisement for Kolynos dental cream not only showcases the artist's talent but also highlights the intriguing intersection of art, advertising, and popular culture during this fascinating period in history.
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