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13885925
Wall Art and Photo Gifts from Mary Evans Picture Library
13885925
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32338624
© Aviation Ancestry
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VISUAL DESCRIPTION
This vintage advertisement from C.C. Wakefield & Co. Ltd showcases the Castrol brand's success in 1931, emphasizing a decade of record-breaking sales growth for their motor oil products. The ad cleverly uses ascending oil cans marked with years to visualize progress and imply that each year surpassed the previous in sales volume, culminating in an exceptional performance for 1931. With a bold claim that "More CASTROL was bought in 1931 than ever before," it reinforces the message that consistent quality leads to sustained customer trust and loyalty, encapsulated by the slogan "Quality is the Best Policy." This piece not only promotes Castrol's product but also serves as a testament to enduring brand strength during early twentieth-century industrial expansion.
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