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13885682
Wall Art and Photo Gifts from Mary Evans Picture Library
13885682
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32338142
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for Castrol 'R' motor oil, featuring an illustration of a biplane ascending dramatically through clouds. The ad headline proclaims "CASTROL 'R' rose to fame—when the first aeroplane on which it was used arose from the ground. " Below this statement is the name and address of the company: C. C. WAKEFIELD & CO. , LTD. , at Wakefield House, Cheapside, London E. C. 2 and 21, Rue du Mont Thabor, Paris. In the bottom left corner is a logo that appears to be for SBAC (Society of British Aerospace Companies or its historical equivalent). On the lower right side, there's another logo with "WAKEFIELD Castrol REGD. " indicating that Castrol is a registered trademark of Wakefield & Co. The overall design evokes early aviation history and suggests reliability and performance associated with Castrol products during that era.
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