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Wall Art and Photo Gifts from Mary Evans Picture Library
13875487
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32324586
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage black and white advertisement for Desoutter Power Tools. The ad features an illustration of a man's head in profile with various technical terms and arrows pointing to his brain, humorously suggesting the complexity of thoughts required to understand the technical aspects of the product being advertised. Below this figure is text that reads "BODY SOMEHOW MANAGES TO ANIMATE, " indicating a playful tone in describing how their tools came to be. To the right, there's an image of a woman on stage addressing an audience seated in chairs; she appears to be giving a presentation or lecture, possibly about Desoutter Tools. This could imply that the company provides educational information about its products. The main body text below these images explains that due to public demand for more technical facts presented in less fancy language, they are now explaining how Desoutter Tools became so efficient and powerful despite their smaller size. It suggests that there is something curious about their tools which requires closer inspection to appreciate their superiority. At the bottom center of the page, bold text states "Desoutter POWER TOOLS INCREASE PRODUCTION, " emphasizing the primary benefit offered by these tools. In small print at the bottom left corner are details including 'DESO Industries Ltd. , The Hyde, Hendon London N. W. 9. ', while on the right side it mentions telephone numbers and cable address for contacting them—indicating typical contact information included in advertisements from before widespread internet use.
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