13833324

Wall Art and Photo Gifts from Mary Evans Picture Library

13833324

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32288194

© Aviation Ancestry

VISUAL DESCRIPTION
This is a vintage advertisement for Piper Aircraft Corporation, promoting two of their airplane models: the four-place Piper Pacer and the Super Cub. The headline reads "2 PIPER PLANES Unmatched for Price and Performance, " suggesting that these aircraft offer exceptional value and capabilities. The left side of the ad features an image of the Piper Pacer, a light aircraft with its main landing gear clearly visible. Below it, text highlights that this model offers both price and performance advantages over other planes in its class. It emphasizes comfort with roomy interiors, controllability with responsive controls, speed with cruising speeds up to 125 mph (miles per hour), and economy due to its fuel efficiency. On the right side is an image of the Super Cub taking off or landing on what appears to be a grass runway. The accompanying text boasts about its short takeoff and landing capability ("takes off and lands shorter than any plane available") as well as its climbing power. At the bottom center of the ad are bold statements reinforcing why customers can't match "THE PACER FOR LOW COST FLYING!" along with pricing information indicating that you could purchase one starting at $3, 295—a significant sum at the time when this advertisement was published. Finally, at the very bottom is another mention of Piper Aircraft Corp. , including their location in Lock Haven, PA. , U. S. A. , providing potential buyers or aviation enthusiasts with information on where these airplanes were manufactured.

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