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Poster, Turn Over a New Leaf
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Poster, Turn Over a New Leaf
Poster, Turn Over a New Leaf, eat vegetables daily to enjoy good health.
circa 1945
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 23264812
© Mary Evans Picture Library/Onslow Auctions Limited
Daily Enjoy Good Guidance Health Healthy Rationing Turn Vegetable Vegetables Wallpaper Patter
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EDITORS COMMENTS
Turn Over a New Leaf: A Vintage WWII Poster Encouraging Healthy Eating During the tumultuous years of World War II, the daily lives of people were drastically altered, with rationing and scarcity becoming the new norm. Amidst the chaos and uncertainty, the British government took it upon itself to ensure the health and wellbeing of its citizens. In this compelling vintage poster from the 1940s, titled "Turn Over a New Leaf," we witness a clever and humorous approach to promoting healthy eating habits. The poster, which dates back to circa 1945, features a lively design with a comic strip-like layout. The central image showcases a man and a woman, both looking rather glum as they are seen digging into unappetizing rationed meals. The caption above them reads, "Eat Vegetables Daily to Enjoy Good Health." The scene then shifts to the bottom of the poster, where the same two characters are transformed, now beaming with joy and vitality as they sit down to a hearty vegetable feast. The poster's playful and engaging design was an effective way to encourage people to embrace the power of vegetables during wartime. With a touch of humor and a clear message, the British government successfully encouraged its population to make healthier choices, even in the midst of rationing and scarcity. This poster serves as a testament to the resilience and resourcefulness of the human spirit, as well as a reminder of the importance of maintaining good health, no matter the circumstances. This stunning vintage poster, with its rich history and timeless message, makes for an excellent addition to any wall or collection. Its intricate design and thought-provoking content make it a captivating piece that is sure to spark conversation and inspire reflection on the power of healthy choices and the enduring spirit of the human race.
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