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Lucky WWI bulldog mascot designed by John Hassall
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Lucky WWI bulldog mascot designed by John Hassall
A luck-bringer for soldiers at the front designed by the famous poster artist, John Hassall, and showing a British bulldog overturning the German eagle. It was available in silver and gold as a little charm but could also be obtained in the form of a pewter paperweight, a car mascot or in china. Date: 1915
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Media ID 14136779
© Illustrated London News Ltd/Mary Evans
Bulldog Bulldogs Charm Emblem Emblems Gift Gifts Good Hassall Luck Lucky Mascot Symbol Symbols Talisman
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EDITORS COMMENTS
This evocative image captures the spirit of determination and hope during the tumultuous times of World War I. Designed by the renowned British poster artist, John Hassall, the Lucky Bulldog mascot was a symbol of good fortune and protection for soldiers at the front. The design features a brave and defiant British bulldog overpowering a menacing German eagle, embodying the resilience and tenacity of the British people in the face of adversity. First introduced in 1915, this iconic emblem was available in various forms, including as a silver or gold charm, a pewter paperweight, a car mascot, and even in china. These collectible items served as talismans for soldiers and civilians alike, offering a sense of comfort and optimism during the darkest hours of the war. John Hassall, a celebrated artist of the time, is known for his distinctive and powerful designs that captured the imagination of the British public. His Lucky Bulldog design became an enduring symbol of British morale and courage, and remains an important piece of military and design history to this day. The Lucky Bulldog mascot is a poignant reminder of the symbolic power of art and the enduring spirit of the human spirit, even in the most challenging of times. This image, with its rich history and powerful symbolism, continues to inspire and captivate audiences over a century later.
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