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London - Piccadilly Circus in the 1920s
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London - Piccadilly Circus in the 1920s
London - Piccadilly Circus photographed in 1924. The Trocadero is showing Wanderer in the Wasteland - an American colour silent Western film directed by Irvin Willat and starring Jack Holt, Noah Beery, and Billie Dove - only the third feature film to be photographed entirely in Technicolor. Date: 1924
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Media ID 14308694
© Mary Evans / Grenville Collins Postcard Collection
Avenue Billboard Billboards Bonzo Cinema Circus Hoardings Movie Omnibus Piccadilly Shaftesbury Silent Soap Trocadero Wanderer Wasteland 1924
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EDITORS COMMENTS
1. Title: A Blast from the Past: Piccadilly Circus in the Roaring Twenties 2. Subtitle: London's Iconic Crossroads Transformed by Technicolor Cinema and Vibrant Advertisements 3.. Step back in time and join us on a journey to the heart of London during the 1920s, specifically at Piccadilly Circus, an iconic crossroads that has long been a symbol of the city's energy and vibrancy. This photograph, taken in 1924, offers a glimpse into the past, showcasing the unique blend of advertising, entertainment, and transportation that defined this bustling area. At the center of the frame, the Trocadero Theatre proudly displays a billboard advertising the American colour silent Western film, "Wanderer in the Wasteland." This groundbreaking production, directed by Irvin Willat and starring Jack Holt, Noah Beery, and Billie Dove, was only the third feature film to be photographed entirely in Technicolor. The vivid colors of the billboard stand in stark contrast to the black-and-white streets, drawing the eye and signaling the arrival of a new era in cinematic technology. Surrounding the theatre, various advertising hoardings and billboards showcase a diverse range of products, from New Pin Soap and Bonzo Chocolates to Shaftesbury Avenue Centre and the Omnibus bus service. These eye-catching displays, with their bold typography and striking imagery, were an integral part of the London landscape, reflecting the city's dynamic commercial culture. As you explore this snapshot of Piccadilly Circus in the 1920s, imagine the sounds of horse-drawn carriages, the chatter of passersby, and the excitement of the latest film premieres. This photograph offers a unique window into the past, inviting us to reflect on the rich history of this iconic London landmark.
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