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Horlicks advertisement, World War I
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Mary Evans Picture Library Photo Prints and Wall Art
Horlicks advertisement, World War I
Advertisement for Horlicks Malted Milk Lunch Tablets, just the thing for reinforcing a soldiers energy and strength during a long march. " Thousands of men on active service have found them invaluable so send your friend a liberal supply...". Date: 1915. Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries. © Illustrated London News Ltd/Mary Evans
Media ID 14128006
Advertisements Adverts Energy Health Horlicks Lunch Malted Milk Supplement Supplements Tablets Tommies Tommy Vitality
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> Historic > World War I and II > Soldiers
> Historic > World War I and II > World War I
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EDITORS COMMENTS
Amid the chaos and hardships of the Western Front during World War I, the simple pleasure of a hot meal was a luxury that many soldiers longed for. However, when the army rations fell short, or during the grueling marches that were a common part of military life, soldiers turned to Horlicks Malted Milk Lunch Tablets for an essential boost of energy and vitality. This advertisement from 1915, featuring a weary but determined "Tommy" soldier, emphasizes the importance of Horlicks in maintaining the strength and endurance of the British military. The caption reads, "Thousands of men on active service have found them invaluable. So send your friend a liberal supply." Horlicks, a popular malted milk drink, was first introduced in 1873 and quickly gained a reputation for its nutritional benefits. The tablets, which could be easily carried in a soldier's kit, provided a quick source of energy and sustenance, making them an essential addition to the meager rations of the British army. The image of the soldier, with his weary expression and determined gaze, speaks to the resilience and fortitude of the men who served in the war. The advertisement, with its appeal to send "a liberal supply" to friends, underscores the sense of camaraderie and shared sacrifice that bound the soldiers together during this trying time in history. As the years passed, and the horrors of the war came to an end, the image of the soldier with his Horlicks tablet became a symbol of the enduring spirit of the British military. Today, this advertisement serves as a reminder of the sacrifices made by the soldiers of World War I and the importance of nourishment in maintaining health and vitality, especially during times of hardship and adversity.
Framed Prints
Step back in time with our exclusive Framed Print from Media Storehouse, featuring the iconic "Horlicks advertisement, World War I" by Rights Managed from Mary Evans Prints Online. This captivating image showcases a powerful advertisement for Horlicks Malted Milk Lunch Tablets, a vital source of energy and strength for soldiers during their long marches in the trenches. Bring a piece of history into your home or office with this beautifully framed print, perfect for adding character to any space. Order yours today and relive the past with every glance.
Photo Prints
Step back in time with Media Storehouse's exclusive range of Photographic Prints featuring the iconic Horlicks advertisement from World War I. This captivating image, sourced from Mary Evans Prints Online, showcases a soldier taking a break during a long march, holding a packet of Horlicks Malted Milk Lunch Tablets. A powerful symbol of strength and endurance, this advertisement highlights the importance of nutrition during times of hardship. Add this historic print to your collection and bring a piece of history into your home or office.
Poster Prints
"Step back in time with our vintage Horlicks advertisement print from the Media Storehouse collection. This captivating image, sourced from Mary Evans Prints Online, showcases a World War I-era advertisement for Horlicks Malted Milk Lunch Tablets. With a soldier taking a break from his long march, this powerful advertisement emphasizes the importance of Horlicks in providing energy and strength during challenging times. Add this unique, historical print to your collection and bring a piece of the past into your home or office."
Jigsaw Puzzles
Step back in time with Media Storehouse's captivating jigsaw puzzles, featuring the iconic Horlicks advertisement from World War I. This intriguing puzzle showcases an advertisement for Horlicks Malted Milk Lunch Tablets, a vital source of energy and strength for soldiers during long marches. Assemble this historical puzzle and bring a piece of the past into your home. Engage in a fun and educational experience, perfect for puzzle enthusiasts and history buffs alike. Immerse yourself in the rich details of this fascinating image, sourced from Mary Evans Prints Online. Puzzle pieces are made from high-quality materials for a perfect fit and smooth assembly. Experience the thrill of discovery as each piece comes together to reveal the image in its entirety. Add this Horlicks puzzle to your collection and enjoy hours of entertainment while learning about history.
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