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Advert / Capstan Cigs 1930

Capstan cigarettes - on the beach Date: 1930

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 14287994

© Illustrated London News Ltd/Mary Evans

Capstan Cigarettes Cigs Parasol Quiet Tobacco


EDITORS COMMENTS
1. Title: "A Serene Moment of Pleasure: Capstan Cigarettes and the Allure of the Beach, 1930" In this evocative black-and-white photograph, a woman, dressed in a stylish bathing suit and a chic parasol hat, takes a moment of respite on the sandy beach. The sun casts a warm, golden glow over the scene, and the gentle waves of the sea lap at the shore. The woman's hand holds a Capstan cigarette, its distinctive red and gold packaging peeking out from between her fingers. The Capstan logo, featuring a stylized image of a ship's capstan, is clearly visible on the pack. The image captures the essence of a bygone era, when leisurely days at the beach were a luxury and smoking was a socially acceptable pastime. The woman's peaceful expression and the tranquil setting convey a sense of quiet enjoyment and relaxation. The parasol, which shields her from the sun, adds to the sense of serenity and seclusion. The photograph is a poignant reminder of the history of tobacco advertising and the role that Capstan cigarettes played in shaping popular culture during the early 20th century. The image also underscores the enduring allure of the beach as a place of escape and relaxation, a place where one can unwind and indulge in simple pleasures. Overall, this photograph is a beautiful and evocative snapshot of a moment in time, capturing the essence of a bygone era and the enduring appeal of the beach and the simple pleasures of life.

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