Advertising on a bus for Immigration to Canada
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Advertising on a bus for Immigration to Canada
Advertising on a bus for Immigration to Canada by the Canadian Government Colonization Company, America Date: 1900s
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Media ID 14250294
© Mary Evans/Library of Congress
EDITORS COMMENTS
1. Title: "A New Life Awaits: Advertising Immigration to Canada on a Bus in the 1900s" In the early 1900s, the Canadian Government and various immigration agencies employed creative and innovative methods to attract new settlers to Canada. One such approach was advertising on public transportation, including buses, in the United States. This image showcases an advertisement for immigration to Canada, displayed prominently on the exterior of a bus. The advertisement, placed by the Canadian Government Colonization Company, promises a better life in Canada for those seeking opportunity and a fresh start. The bus, adorned with the Canadian flag and maple leaf, travels through the bustling streets of an American city. The image evokes a sense of excitement and adventure, as potential immigrants gaze at the advertisement, contemplating the possibilities of a new life in Canada. The text on the advertisement reads, "Canada: The True North Strong and Free. Land of Opportunity. Come and Make a New Home in the Dominion of Canada." The 1900s marked a significant period of growth for Canadian immigration, with many people leaving their homes in Europe and the United States to seek better opportunities in the northern country. The Canadian Government Colonization Company, established in 1872, played a crucial role in promoting and facilitating immigration to Canada. This advertisement on the bus is a testament to the company's efforts to attract new settlers and contribute to the growth and development of the Canadian nation. The image is a poignant reminder of the historical significance of immigration to Canada and the role that advertising played in shaping the country's demographic landscape. It also highlights the enduring allure of Canada as a land of opportunity and a beacon for those seeking a better life.
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