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Advert for Burberry weatherproof top-coats and suits 1913
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Advert for Burberry weatherproof top-coats and suits 1913
Showing a man wearing a trilby hat, striped single breasted lounge suit for daytime function, in a wide range of materials, flannel, cashmere and tweed, narrow trousers and spats shoes. Man in weatherproof loose fitting 3/4 length sac -like raincoat, to prevent over-heating in hot weather. Woman wearing a long elegant striped jacket and skirt with cape for driving, motoring and attending the race-meetings. Woman in a double buttoned full length motoring weatherproof coat, warmth can be removeable linings of silk, wool camelfleece or leather.
1913
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14139286
© Illustrated London News Ltd/Mary Evans
Ankle Burberry Cane Cashmere Coats Driving Fitted Fitting Flannel Headscarf Headscarves Length Loose Motorist Motorists Overcoat Overcoats Raincoat Raincoats Scarf Scarves Shoes Spats Striped Trench Trilby Trousers Tweed Weatherproof
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EDITORS COMMENTS
Step into the past with this advertisement from 1913, showcasing Burberry's innovative weatherproof apparel for both men and women. The man, dressed in a stylish trilby hat and single breasted lounge suit, dons a loose-fitting, 3/4 length sac-like raincoat in various materials such as flannel, cashmere, and tweed. Narrow trousers and spats shoes complete his daytime ensemble. Meanwhile, the elegant woman graces the scene in a long, striped jacket and skirt, paired with a cape for her motoring needs. She also sports a double-buttoned full length motoring weatherproof coat, featuring removable linings of silk, wool, camel-fleece, or leather for added warmth. As the world prepared for the First Great War (WW1), outdoor activities and motoring became increasingly popular. Burberry catered to this trend by offering fashionable yet practical solutions for the unpredictable weather. The man carries a cane, adding a touch of sophistication to his look, while the woman's headscarf completes her chic motoring attire. This advertisement, published by the Illustrated London News Ltd, offers a glimpse into the fashionable world of 1913. The striped suits, cuffed trousers, and ankle-length raincoats exemplify the era's style, while the functional designs reflect the practical needs of the time.
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