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Butlin Building, 439 Oxford Street, London, has been opened as the headquarters
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Butlin Building, 439 Oxford Street, London, has been opened as the headquarters
Butlin Building, 439 Oxford Street, London, has been opened as the headquarters of the Holiday Camp Movement.
Mr Butlin and Mrs Sheila Setton, diplomatic attache, at a Party to celebrate the opening of the HQ.
7 February 1946
TopFoto independent historic photographs and images all subjects and eras
Media ID 11262411
© TopFoto.co.uk
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In this photo print, we are transported back to the year 1946, where history was being made at the Butlin Building on Oxford Street in London. This iconic building had just been unveiled as the headquarters of the Holiday Camp Movement, a significant milestone for this burgeoning industry. The image captures two prominent figures who played pivotal roles in this momentous occasion. Mr Butlin himself stands tall with an air of pride and accomplishment, embodying his vision for creating unforgettable holiday experiences for people from all walks of life. By opening this headquarters, he solidified his commitment to revolutionizing leisure time and providing affordable vacations that would leave lasting memories. Standing beside him is Mrs Sheila Setton, a diplomatic attache whose presence adds an air of elegance and importance to the event. Her involvement highlights not only the significance of this new venture but also its recognition by influential individuals within society. This photograph serves as a testament to both innovation and celebration; it encapsulates a turning point in travel history when holiday camps were becoming more accessible than ever before. As we gaze upon these two figures surrounded by their guests, we can almost feel their excitement permeating through time - an excitement that undoubtedly echoed throughout London on that memorable day in February 1946.
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