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John Bulls 1895 1890s UK john Bulls Coda beer non-alcoholic advert temperance movement
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John Bulls 1895 1890s UK john Bulls Coda beer non-alcoholic advert temperance movement
John BullÕs
1895
1890s
UK
john Bulls Coda beer non-alcoholic advert temperance movement
The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers
Media ID 7072089
1890s Advertisements Advertising Adverts British Nineteenth Century Posters V Ict Victorian
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EDITORS COMMENTS
This vintage print captures a fascinating glimpse into the temperance movement of the late 19th century in the United Kingdom. The image showcases an advertisement for John Bulls Coda beer, a non-alcoholic beverage that was promoted as an alternative to traditional alcoholic drinks during this era. The advert itself is a testament to the prevailing attitudes towards alcohol consumption at the time. It features John Bull, a popular personification of British nationalism and patriotism, endorsing this new non-alcoholic beer. The use of such a recognizable figure aimed to appeal to patriotic sentiments while also promoting healthier drinking habits. The Victorian-era design elements are evident in this poster, with intricate details and bold typography drawing attention to the product being advertised. This particular piece serves as both historical documentation and artistic representation of advertising practices from over a century ago. As we delve into this photograph's rich history, it becomes clear that it represents more than just an advertisement for a beverage; it symbolizes societal shifts and concerns regarding alcohol consumption during that period. It serves as a reminder of how advertising has evolved throughout time while reflecting on our own changing attitudes towards health and well-being today.
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