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Imperial Airways poster by John Hassall
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Imperial Airways poster by John Hassall
Humorous poster for Imperial Airways showing proof of their slogan, " Safety then Comfort". An air steward looks rather at a loss as to how to wake a sleeping man, who slumbers on peacefully despite the fact his flight has landed. The steward holds the mans trilby hat and umbrella, while its clear that all the other passengers have vacated the plane
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Media ID 4403579
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10272151
Air Craft Airways Comfort Comfortable Hassall Passengers Sleep Sleeping Slumber Snooze Steward Trilby
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This humorous Imperial Airways poster, designed by renowned graphic artist John Hassall, showcases the airline's commitment to its slogan, "Safety then Comfort," in an amusing way. The image depicts a scene on an Imperial Airways plane after landing, where an air steward is attempting to rouse a man from his deep slumber. The man, dressed in a trilby hat and holding an umbrella, remains oblivious to the fact that all other passengers have already disembarked. The steward, looking rather perplexed, holds onto the man's belongings, adding to the comedic effect of the situation. The poster, created in the 1930s, reflects the era's sense of humor and the comforts that Imperial Airways offered its passengers. The plane, with its propellers and elegant design, is a testament to the historical significance of aviation during that time. The use of warm colors and intricate details in the artwork further enhances the vintage feel of the piece. John Hassall was a prominent figure in British graphic design, known for his work on posters, advertisements, and book covers. His unique style and ability to capture the essence of a brand through his artwork made him a sought-after designer during the interwar period. This particular poster is a prime example of Hassall's talent for creating visually appealing and humorous designs that resonated with the public. Overall, this Imperial Airways poster is a fascinating glimpse into the history of air travel and the importance of comfort and safety during that era. The humorous scene of a sleeping passenger, despite the plane having landed, adds a lighthearted touch to the image and showcases Hassall's artistic prowess.
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