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The Pursuit of Happiness, Denver, 1937. Creator: Unknown
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The Pursuit of Happiness, Denver, 1937. Creator: Unknown
The Pursuit of Happiness, Denver, 1937. Revival - By Popular Demand... Lawrence & Armina Marshall Langner's "The Pursuit of Happiness"'. The Federal Theatre Project, created by the U.S. Works Progress Administration in 1935, was designed to conserve and develop the skills of theater workers, re-employ them on public relief, and to bring theater to thousands in the United States who had never before seen live theatrical performances
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Media ID 36269435
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Administration Works Progress Armina Marshall Armina Marshall Langer Armina Marshall Langner Cultural Event Federal Theatre Project Isabelle Louden Langer Armina Marshall Langner Armina Marshall Langner Lawrence Lawrence Langner Louden Isabelle Marshall Armina New Deal Playbill Show Stage Show Works Progress Administration Graphic Design Playhouse
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EDITORS COMMENTS
The Pursuit of Happiness," a captivating play produced by Lawrence and Armina Marshall Langner, premiered in Denver, Colorado, in 1937 as part of the Federal Theatre Project (FTP), an initiative of the U.S. Works Progress Administration (WPA). The FTP was established in 1935 to preserve and develop the skills of theater workers, provide them with employment on public relief, and bring live theatrical performances to thousands of Americans who had never experienced such cultural events before. This evocative poster, created for "The Pursuit of Happiness," showcases the vibrant colors and dynamic graphic design that were characteristic of the FTP's output during the 1930s. The playbill, featuring the enticing tagline "Revival - By Popular Demand," was designed to entice audiences to attend the production. The striking lettering and bold use of color draw the viewer's eye to the title and the image of a joyful family, symbolizing the pursuit of happiness. The poster's creators, Isabelle Louden and Armina Marshall Langner, were prominent figures in the FTP. Langner, a renowned director, and her husband, Lawrence Langner, were instrumental in bringing high-quality theater to communities across the United States during the Great Depression. Their production of "The Pursuit of Happiness" was just one of many cultural offerings that brought joy and inspiration to audiences during a challenging time in American history. This poster is a testament to the enduring power of the arts to uplift and inspire, and a reminder of the important role that government-funded initiatives can play in supporting the cultural and artistic vitality of a nation.
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