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Advertising hoardings on the wall of a building, Wandsworth, London, 1938
Wall Art and Photo Gifts from Heritage Images
Advertising hoardings on the wall of a building, Wandsworth, London, 1938
Advertising hoardings on the wall of a building, Nightingale Lane, Wandsworth, London, September 1938. The posters advertise Granada Clapham, Balham Picture House, Gordons Gin, Heinz, Persil and Tivoli
Heritage Images features heritage image collections
Media ID 15182242
© London Metropolitan Archives (City of London) / Heritage-Images
Advert Advertisement Advertising Hoarding Alcohol Cinema Council Granada Greater London Council London County Council Sign Wandsworth Nightingale Lane
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EDITORS COMMENTS
This print takes us back to the bustling streets of Wandsworth, London in September 1938. The image showcases a wall adorned with vibrant advertising hoardings that offer a glimpse into the entertainment and consumer culture of the time. The posters on display promote various attractions and products that were popular during this era. From Granada Clapham and Balham Picture House, enticing cinema-goers with their latest films, to Gordons Gin tempting passersby with its refreshing taste. Heinz proudly presents its range of culinary delights while Persil promises laundry perfection. Tivoli adds an element of mystery, leaving viewers intrigued about what lies behind its doors. The monochrome composition beautifully captures the essence of 1930s London, showcasing both architectural details and commercial vibrancy. This photograph not only serves as a visual record but also offers insights into the social history of this period. As we gaze upon these advertising hoardings frozen in time, we are transported to an era where street signs guided our way through avenues filled with excitement and possibilities. It is a testament to how advertising has always been an integral part of urban landscapes, shaping our desires and reflecting societal trends. Preserved by Guildhall Library and Art Gallery for future generations to appreciate, this snapshot from Nightingale Lane reminds us that even in times gone by, London was a city pulsating with life - offering endless entertainment options amidst its historic buildings under the watchful eye of councils like LCC (London County
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