Montgomery Ward Collection
"Discover the Legacy of Montgomery Ward: From Electric Automobiles to Fashion Trends" Step back in time and explore the fascinating world & Co
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"Discover the Legacy of Montgomery Ward: From Electric Automobiles to Fashion Trends" Step back in time and explore the fascinating world & Co. With their iconic American advertisements. In 1897, they introduced the revolutionary concept of an Electric Automobile, showcasing their innovative spirit and commitment to progress. Montgomery Ward's Horseless Carriage took center stage as it embarked on a captivating tour, capturing the imagination of people everywhere. The sight of this remarkable invention left spectators in awe, paving the way for a future where automobiles would dominate our roads. Transportation wasn't limited to cars alone; it also revolutionized delivery services with their reliable trucks. A photograph from 1906 showcases one such truck, highlighting their dedication to efficiency and customer satisfaction. But Montgomery Ward was more than just vehicles; they catered to various needs through their extensive catalog offerings. Their 1889-90 catalog featured an array of farm tools that helped shape agricultural practices across America. From plows to other essential equipment, farmers found everything they needed within these pages. The mail-order catalogs were not only practical but also offered glimpses into fashion trends and household essentials. Sewing machines played a significant role in many households during the 19th century, and Montgomery Ward provided options like the Weed Family Favorite sewing machine or The New Home sewing machine – both beautifully depicted in engravings within their catalogs. Even beyond American borders, Montgomery Ward made its mark by featuring products from around the world. A Mexican saddle showcased in their Spring 1882 catalog highlighted cultural diversity while catering to equestrian enthusiasts' needs. Behind this empire stood two visionary founders - Aaron Montgomery Ward and George Richard Thorne - whose entrepreneurial spirit laid the foundation for what would become an iconic brand known for quality products and exceptional service. Fashionistas could find inspiration too. An advertisement for Granger Hats from a 19th-century catalog exemplified how even headwear was influenced by Montgomery Ward's offerings.