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Use of female nudity in eye-catching adverts (colour litho)
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Use of female nudity in eye-catching adverts (colour litho)
7186290 Use of female nudity in eye-catching adverts (colour litho) by Gareis, Fritz (1872-1925); Private Collection; (add.info.: Use of female nudity in eye-catching adverts. Illustration from Erganzungsband zum Bilder-Lexicon Kulturgeschichte - Literatur und Kunst Sexualwissenschaft (Verlag fur Kulturforschung, Vienna and Leipzig, c1931).); © Look and Learn
Media ID 25909616
© Look and Learn / Bridgeman Images
Coitus Copulating Copulation Genitalia Intercourse Movie Poster Nymphomania Orgasm Posters Sex Appeal Sex Organ Sexology Sexual Sexual Identity Sexual Intercourse Sexuality Adverisements Adverting Advertise Advertising Company Advertisment Advertizing New Baby New Born New Born Babes New Born Infant Newborn Newly Born Semi Nude
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EDITORS COMMENTS
This print by Fritz Gareis explores the use of female nudity in eye-catching advertisements. The image, taken from a supplement to the Bilder-Lexicon Kulturgeschichte - Literatur und Kunst Sexualwissenschaft, showcases a satirical drawing that highlights the controversial practice of using naked or semi-nude women in advertising during the early 20th century. Gareis' artwork cleverly combines elements of caricature and cartoon to convey a scathing satire on this advertising trend. The poster features a baby surrounded by colorful imagery, symbolizing innocence and purity. However, juxtaposed against this innocent backdrop is an alluring woman whose nudity serves as an attention-grabbing tactic for advertisers. The artist's intention seems to be critiquing how companies exploit female sexuality to sell products. By presenting this issue through satire, Gareis invites viewers to question societal norms surrounding gender representation and consumerism. This thought-provoking piece offers valuable insight into the history of advertising and its impact on society. It reminds us that even though times have changed since the 1920s when this image was created, discussions around objectification and exploitation still persist today. Overall, Gareis' print serves as both a historical document and a reminder of our responsibility as consumers to critically analyze the messages conveyed through advertisements.
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