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La Reclame de l Avenir (Advertising of the Future). Cover illustration from Le Figaro Illustre, December 1895 (colour litho)
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La Reclame de l Avenir (Advertising of the Future). Cover illustration from Le Figaro Illustre, December 1895 (colour litho)
3098734 La Reclame de l Avenir (Advertising of the Future). Cover illustration from Le Figaro Illustre, December 1895 (colour litho) by Beraud, Jean (1849-1935); Private Collection; (add.info.: La Reclame de l Avenir (Advertising of the Future). Cover illustration from Le Figaro Illustre, December 1895.); © Look and Learn
Media ID 23431866
© Look and Learn / Bridgeman Images
Belle Epoque Belle Epoque 1871 80–1914 Handcart 1900 1910 Years 10 10s 1910 1919 1910 1919 Years 10 10s Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing
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La Reclame de l'Avenir (Advertising of the Future)
EDITORS COMMENTS
is a captivating cover illustration from Le Figaro Illustre, dating back to December 1895. Created by the talented artist Jean Beraud, this colorful lithograph showcases the vibrant and bustling streets of Paris during the Belle Époque era. In this enchanting scene, we are transported to a winter day in 19th century France. A beautifully dressed woman stands elegantly beside a handcart adorned with eye-catching advertisements. The cart itself serves as a mobile billboard, showcasing various products and services available at that time. The artwork not only captures the essence of French culture but also highlights the growing influence of advertising in society. It offers us a glimpse into how marketing strategies were evolving during this period, with companies utilizing innovative methods to capture public attention. With its intricate details and rich colors, "La Reclame de l'Avenir" transports us back in time and immerses us in an era where fashion, art, and commerce intertwined harmoniously on the streets of Paris. This print serves as both a historical artifact and an artistic masterpiece that continues to captivate viewers even after more than a century has passed. As we gaze upon this remarkable piece of art from our private collection, let it remind us of how advertising has evolved over time while still remaining an integral part of our modern world.
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