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Advertisement, Borax Antiseptic (engraving)
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Advertisement, Borax Antiseptic (engraving)
1064174 Advertisement, Borax Antiseptic (engraving) by English School, (19th century); Private Collection; (add.info.: Advertisement, Borax Antiseptic. Illustration for The Graphic, 31 December 1898.); Look and Learn / Illustrated Papers Collection
Media ID 22215018
© Look and Learn / Illustrated Papers Collection / Bridgeman Images
Birmingham Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Ladywood
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EDITORS COMMENTS
This engraving, titled "Advertisement, Borax Antiseptic" takes us back to the 19th century when advertising was an art form in itself. The print showcases a beautifully detailed illustration that originally appeared in The Graphic on December 31,1898. The scene depicted is bustling with activity as it captures the essence of Birmingham's Ladywood district during this era. A prominent feature of the image is a large billboard displaying an advertisement for Borax Antiseptic by The Patent Borax Company. This product was undoubtedly one of great importance at the time, given its inclusion in such a prominent position. The engraving exudes nostalgia and offers us a glimpse into how advertising has evolved over time. It reminds us that even then, companies recognized the power of visual storytelling to capture consumers' attention and promote their products effectively. As we admire this historical piece, we can't help but appreciate the craftsmanship involved in creating such intricate engravings before modern printing techniques were available. Bridgeman Images has done an excellent job preserving this artwork from their Look and Learn / Illustrated Papers Collection. While we may not know all the details about how this particular advertisement impacted society or influenced consumer behavior at that time, it serves as a testament to the enduring power of advertising throughout history.
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