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Trunk Maker, J Shepherd, trade card (engraving)
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Trunk Maker, J Shepherd, trade card (engraving)
984019 Trunk Maker, J Shepherd, trade card (engraving) by English School, (18th century); Private Collection; (add.info.: Trunk Maker, J Shepherd, trade card.); Look and Learn / Peter Jackson Collection
Media ID 23526194
© Look and Learn / Peter Jackson Collection / Bridgeman Images
Activities Bags Bare Bishopsgate Street Buckets Business Business Enterprises Businesses Canteen Carpet Coffins Corporations Dealer Free Trade Goods Transport Luggage Merchants Occupations Portable Promotional Retail Retailing Shops Trade Card Trade Cards Trades Trunks Undertaker Wholesalers Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Merchant Occupation Seller Semi Nude St Helens Place Vendor
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This 18th-century trade card showcases the craftsmanship of J Shepherd, a skilled trunk maker. The intricate engraving depicts an array of products that were meticulously crafted by this talented artisan. From sturdy trunks and leather cases to portable medicine chests and canteens, J Shepherd's creations catered to various needs and desires. The bustling scene depicted in the trade card highlights Bishopsgate Street, London, where J Shepherd's shop was located. Merchants and customers can be seen engaging in lively commerce, as they browse through the assortment of goods on display. The advertisement serves as a testament to the vibrant retail industry during this era. While it may seem unusual today, one intriguing aspect of this trade card is its inclusion of coffins and tomb imagery. This reflects the reality that trunk makers often diversified their offerings to meet different demands within their communities. It also serves as a reminder of the close relationship between life and death in earlier centuries. The exquisite detail captured in this engraving demonstrates not only J Shepherd's skill but also his commitment to quality craftsmanship. Each product showcased exudes elegance and durability - qualities that would have undoubtedly attracted discerning customers seeking reliable luggage options for their travels. This remarkable print offers us a glimpse into both the commercial landscape of 18th-century London and the artistry involved in traditional trades such as trunk making. It stands as a testament to human ingenuity, entrepreneurial spirit, and timeless craftsmanship that continues to inspire us today.
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