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Brewer, Dorchester Beer, trade card (engraving)
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Brewer, Dorchester Beer, trade card (engraving)
984053 Brewer, Dorchester Beer, trade card (engraving) by English School, (19th century); Private Collection; (add.info.: Brewer, Dorchester Beer, trade card.); Look and Learn / Peter Jackson Collection
Media ID 23526206
© Look and Learn / Peter Jackson Collection / Bridgeman Images
Activities Billingsgate Brewer Business Business Enterprises Businesses Coal Exchange Corporations Dealer Free Trade Goods Transport Merchants Occupations Promotional Retail Retailing Shops Trade Card Trade Cards Trades Vaults Wholesalers Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Merchant Occupation Seller Vendor
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EDITORS COMMENTS
This trade card from the 19th century showcases a remarkable engraving of Brewer, Dorchester Beer. The print, now part of a private collection, offers a glimpse into the world of advertising and commerce during that era. The image depicts an intricately detailed scene featuring various elements associated with the brewing industry. It serves as an advertisement for Dorchester Beer, enticing potential customers to indulge in this fine beverage. The trade card was likely distributed to promote home consumption and encourage individuals to visit local shops or merchants selling this renowned brew. The bustling composition reveals bustling streets filled with shops and vaults where business activities thrive. It transports us back in time to witness the vibrant atmosphere surrounding occupations such as merchant and vendor. Notably, the presence of billingsgate and goods transport highlights the importance of trade in London's bustling economy. Although we cannot mention the specific company behind this trade card due to restrictions on commercial use, it is evident that this piece represents one among many advertising enterprises striving to capture consumers' attention through eye-catching imagery. Thanks to Bridgeman Images' preservation efforts, we can still appreciate this historical artifact today. This print allows us to delve into a bygone era when advertisements played a crucial role in promoting businesses and shaping consumer choices.
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