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Poster advertising Croix de Vie, made by J. B. Moreau, Vendee (colour litho)
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Poster advertising Croix de Vie, made by J. B. Moreau, Vendee (colour litho)
SNG130208 Poster advertising Croix de Vie, made by J.B. Moreau, Vendee (colour litho) by French School, (19th century); Private Collection; Photo eBarbara Singer; French, out of copyright
Media ID 23367586
© Barbara Singer / Bridgeman Images
Beer Bottle Liqueur Liquor Spirit
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This vibrant and captivating poster print, advertising Croix de Vie, takes us back to the 19th century in Vendee, France. Created by J. B. Moreau, a talented artist of that era, this colour lithograph showcases his exceptional skills in capturing the essence of this picturesque coastal town. The poster is filled with an array of enticing elements that are sure to catch one's eye. A beautifully designed cart stands prominently at the center, adorned with various bottles and drinks - from sparkling mineral water to liqueur and beer. The spirit of celebration and indulgence is palpable as it invites viewers to immerse themselves in the pleasures offered by these libations. Adding a touch of charm and nostalgia are two magnificent horses standing beside the cart. Their presence symbolizes not only strength but also elegance – qualities often associated with fine spirits like those being advertised. Beyond its commercial purpose lies a deeper appreciation for nature's beauty. The animals depicted here remind us of our connection to wildlife and farm animals alike; they serve as a reminder that even amidst bustling city life, we must cherish our ties to the natural world. This remarkable print captures both artistry and history within its frame. It serves as a testament to French craftsmanship during the 19th century while offering glimpses into an era where such posters were used as windows into worlds waiting to be explored.
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