Cheapjack (Petherick)
Poster Prints from Mary Evans Picture Library
Cheapjack (Petherick)
London characters: a CHEAPJACK offers shoddy goods at knock- down prices to passers-by, and generally attracts a crowd hoping for bargains
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 4332802
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10096418
Attracts Bargains Characters Generally Goods Hoping Knock Offers Passers Petherick Prices Cheapjack
EDITORS COMMENTS
Circa 1870: A Cheapjack, or Petherick, attracts a bustling crowd in the heart of London. In this historical photograph from the Mary Evans Prints Online archive, we see a classic example of a Cheapjack, a colorful character and an integral part of the city's street scene during the Victorian era. Dressed in a motley attire, the Cheapjack holds up a shoddy-looking item for passersby to inspect, promising knock-down prices that are impossible to resist. The air is thick with excitement and anticipation as onlookers hope to snag a bargain, their eyes fixed on the merchandise. The Cheapjack industry thrived in London during the 19th century, with these itinerant vendors selling a wide range of goods, from second-hand clothing to trinkets and bric-a-brac. Their shoddy wares, often obtained from the city's thriving markets or even from the refuse of more reputable shops, were sold at prices that undercut the competition. The allure of a bargain was too strong for many Londoners to resist, and the Cheapjacks became a fixture of the urban landscape. Despite their reputation for selling subpar goods, the Cheapjacks played an important role in the city's economy and social fabric. They provided affordable options for those who could not afford to shop at more established retailers, and their presence on the streets added to the vibrant, bustling atmosphere of London's streets. This photograph captures a moment in time, a snapshot of a bygone era, and offers a glimpse into the rich history of London's street culture.
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