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British recruitment poster, WW1

British recruitment poster, WW1


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British recruitment poster, WW1

A British recruitment poster during the First World War. A mother tells her son to Go! Its your duty lad. Join today. Date: 1914-1918

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Media ID 7199375

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Duty Join Patriotic Patriotism Persuasion Pride Propaganda Proud Recruitment Today War Time Ww 1


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EDITORS COMMENTS
This evocative image captures the essence of the profound impact of the First World War on families and the deep sense of duty and patriotism that drove young men to join the British military. The poster, dated between 1914 and 1918, features a mother urging her son to "Go! It's your duty, lad." The scene is filled with emotion as the mother's pride and love for her son are palpable, while the determined look on his face reveals his sense of duty and commitment. The use of the word "lad" emphasizes the youth and inexperience of the recruit, adding a poignant layer to the image. The poster's persuasive tone, reinforced by the use of the imperative verb "Go!", was a common tactic used in recruitment posters during wartime to encourage enlistment. The image is a powerful reminder of the sacrifices made by families during the Great War and the deep sense of pride and duty that motivated young men to join the armed forces. The use of the phrase "Join today" underscores the urgency of the situation and the importance of acting quickly to support the war effort. Overall, this poster is a poignant and moving representation of the complex emotions and motivations that drove individuals to join the military during wartime.

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