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Advertising poster of "Spalletti" Chianti of Rufina. Museum of Grape and Wine, Villa de Poggioreale, Rufina
Wall Art and Photo Gifts from Fondazione Alinari per la Fotografia
Advertising poster of "Spalletti" Chianti of Rufina. Museum of Grape and Wine, Villa de Poggioreale, Rufina
Advertising poster of "Spalletti" Chianti of Rufina. Museum of Grape and Wine, Villa de Poggioreale, Rufina. Rufina Villa di Poggioreale, Museum of Grape and Wine. Date of Photograph:1987
Tatge, George for Alinari
DAL-F-000331-0000
Media ID 33396833
© Alinari Archives, Florence
Barrel Bottle Brand Crest Diet Drawing Drawing And Graphics Flask Food Illustration Instrument Necessary Tool Kitchenwares Liquid Manifesto Publicity Wine Emblem
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This print captures an exquisite advertising poster of the renowned "Spalletti". Chianti of Rufina. Displayed proudly at the Museum of Grape and Wine, located within the enchanting Villa de Poggioreale in Rufina, this poster is a testament to the rich history and tradition surrounding Italian winemaking. The photograph, taken in 1987 by Tatge George for Alinari, beautifully showcases the intricate details and artistic brilliance of this vintage advertisement. The poster itself serves as a powerful instrument of communication, effortlessly conveying the allure and quality associated with "Spalletti". Chianti. Every element within this composition tells a story - from the meticulously crafted illustration that graces its center to the carefully chosen typography that adorns it. The drawing and graphics skillfully capture not only the essence of wine but also evoke images of rustic charm and timeless elegance. Surrounding these visual elements are various objects related to wine production: bottles, kitchenwares, flasks, barrels - all symbolizing craftsmanship and dedication. A crest or emblem adds an air of authenticity while representing a brand steeped in heritage. It is important to note that this photograph does not focus on any specific company or commercial use; rather it celebrates artistry and creativity within advertising. Through this lens, we can appreciate how such posters were essential tools for promoting products like Chianti wines during their time. As we gaze upon this image today, we are transported back to an era where wine was more than just a beverage; it was an experience woven into every aspect of life. This print stands as a tribute to both Italian winemaking traditions and artistic expression – two pillars deeply intertwined throughout history.
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