30587690

Wall Art and Photo Gifts from Advertising Archives

30587690

The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers

Media ID 20632071

VISUAL DESCRIPTION
This vintage illustration depicts a leisurely family scene at the beach, titled "EN FAMILLE" (In Family). The artwork showcases an elegant and relaxed atmosphere typical of early 20th-century seaside resorts. In the foreground, two young women in stylish one-piece swimsuits with matching swim caps are seated on the sand, their backs leaning against each other as they enjoy the sun. Their poised demeanor and fashionable attire suggest a sense of sophistication. Behind them is a striped beach tent providing shade for what appears to be their parents; the caption "Le père, la mère, leurs filles. . . et leur tente" translates to "The father, the mother, their daughters. . . and their tent. " The father is partially visible through an opening in the tent; he's reclining comfortably while reading a newspaper. The mother sits inside as well but is obscured from view except for her arm resting on a chair. The setting includes other similar tents in soft pastel colors dotting the sandy background—a sign that this might be an exclusive or private section of the beach reserved for patrons who can afford such luxuries. Overall, this image captures both a moment of familial intimacy and social elegance from bygone days at coastal retreats.

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