Advertisement for Homocea
Poster Prints from Mary Evans Picture Library
Advertisement for Homocea
Homocea, a pain for tooth ache
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Media ID 4365396
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10216693
EDITORS COMMENTS
Step into the past with this intriguing advertisement for Homocea, a popular remedy for toothache in the late 19th century. This image, published in the Illustrated London News in December 1894, showcases the simple yet effective method of using Homocea to alleviate dental pain. The advertisement boasts of the import of Homocea from its place of origin, suggesting a sense of exclusivity and efficacy. The illustration features a contented-looking patient, with a toothache-stricken expression replaced by a serene smile. The tooth in question is shown being treated with a small vial of Homocea, which is being applied directly to the affected area. The caption below the image assures potential customers that Homocea is a "painless and certain remedy" for toothache. Homocea was a popular home remedy during the Victorian era, and its use extended beyond dental pain. It was also used to treat various other ailments, including rheumatism, gout, and neuralgia. The exact composition of Homocea is not mentioned in the advertisement, but it was believed to be derived from the sap of certain trees, particularly the Homocea appendiculata, which was native to South America. This advertisement offers a glimpse into the medical practices of the past and the belief in the power of natural remedies to cure common ailments. It also highlights the importance of effective advertising in promoting the use of such remedies, even in the absence of modern marketing techniques. With its simple yet compelling message and striking visual, this advertisement for Homocea is a fascinating piece of medical and advertising history.
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