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Helena Rubinstein light treatment for wrinkles, 1917

Helena Rubinstein light treatment for wrinkles, 1917


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Helena Rubinstein light treatment for wrinkles, 1917

The blue light treatment at Madame Helena Rubinstein s, to transform the woman with lined and tired eyes, as it feeds the skin and overcomes wrinkles. Date: 1917

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Media ID 14142037

© Illustrated London News Ltd/Mary Evans

Aging Beautician Helena Lined Reducing Rubinstein Salon Salons Skin Skincare Tired Treatment Treatments Wrinkles Beauticians


EDITORS COMMENTS
This photograph captures the transformative power of Helena Rubinstein's light treatment for wrinkles, as offered at her renowned salon in 1917. The image showcases a woman with lined and tired eyes, her face etched with the signs of aging. Yet, as she sits before the innovative blue light device, a sense of hope and renewal fills the room. Helena Rubinstein, a pioneering beauty entrepreneur and visionary, revolutionized the skincare industry with her groundbreaking treatments and products. Her salon, a mecca for women seeking to enhance their natural beauty, was known for its advanced techniques and cutting-edge technology. The blue light treatment, a precursor to modern phototherapy, was one such innovation. The treatment involved sitting in front of a device emitting soothing blue light, which was believed to feed the skin and help overcome the visible signs of aging, such as wrinkles. The woman in the photograph appears to be fully immersed in the experience, her eyes closed in relaxation as the light envelops her face. This photograph is a testament to the enduring allure of beauty treatments and the desire to defy the aging process. It also serves as a reminder of the rich history of women's skincare and the pioneering figures, like Helena Rubinstein, who have shaped the industry over the decades. The blue light treatment may have been a marvel of 1917, but it paved the way for the advanced treatments and technologies that continue to captivate and transform us today.

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