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British Royal Naval Recruitment Poster, WW1
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British Royal Naval Recruitment Poster, WW1
Remember! England Expects -- The need is great today.... the Navy requires you for its glorious service. Join today. Skilled artificers and artisans, seamen, stokers, marines and boys. Block print recruitment poster, after HL Oakley, 1915. Showing a silhouetted sailor standing alongside a gun turret. Date: 1915
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Media ID 14158706
© The National Army Museum / Mary Evans Picture Library
Artificers Artisans Expects Forces Glorious Join Marines Oakley Patriotic Patriotism Recruiting Recruitment Remember Requires Sailor Seamen Silhouetted Skilled Skills Stokers Today Turret
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EDITORS COMMENTS
This evocative and iconic World War I British Royal Naval Recruitment Poster, dated 1915, features the silhouetted figure of a sailor standing proudly beside a gun turret, with the powerful phrase "England Expects" emblazoned above. The image, inspired by the work of H.L. Oakley, served as a poignant call to action during a time of great need for the Navy. As the world was embroiled in the first global conflict, the British Navy played a crucial role in protecting the nation's interests and maintaining the balance of power. The poster's message, "The need is great today... the Navy requires you for its glorious service," resonated deeply with the patriotic spirit of the era. The poster sought to recruit a diverse range of individuals, including skilled artificers and artisans, seamen, stokers, marines, and even boys, to join the Navy's ranks. The call to duty was not only for those with specialized skills but for ordinary men who were willing to answer the nation's call. The image of the sailor, standing tall and determined, served as a powerful symbol of courage, duty, and sacrifice. The gun turret in the background underscored the importance of the Navy's role in the war effort and the potential for action and adventure that awaited new recruits. This poster is a testament to the enduring power of visual communication in times of crisis and the deep sense of patriotism and duty that defined the British people during World War I. It serves as a reminder of the sacrifices made by the brave men and women who answered the call to serve and the indelible impact of their contributions on the course of history.
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