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Advert for Birds Custard, 1927
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Advert for Birds Custard, 1927
Advert for Birds Custard, 1927
1927
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14237395
© Mary Evans / Jazz Age Club Collection
Custard Desserts Powder Trifles 1927
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Step into the jazz age with this delightful advertisement for Birds Custard, published in a magazine in August 1927. The era of the 1920s, also known as the Roaring Twenties, was a time of excitement, innovation, and indulgence. This advertisement invites readers to bring a touch of elegance and sophistication to their dessert table with Birds Custard Powder. The image features an elegant woman, dressed in the height of 1920s fashion, holding a tray of trifles topped with a generous dollop of Birds Custard. The rich, velvety custard adds a luxurious touch to the classic English dessert. The woman wears a flapper-style dress with a low waistline, fringe, and beads, accessorized with a string of pearls and a feather headband. Her hair is styled in short bobbed waves, a popular look of the time. The advertisement also features the tagline "Birds Custard - The Perfect Finish," emphasizing the importance of presentation and the role of custard as the finishing touch to any dessert. The use of the colorful, eye-catching design and the playful font adds to the overall appeal of the advertisement. The 1920s were a time of great cultural and social change, and this advertisement captures the essence of the era with its modern, sophisticated design and the promise of a delicious, indulgent dessert. Whether served at a jazz age soiree or a quiet evening at home, Birds Custard Powder was sure to add a touch of elegance and delight to any dessert.
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